Central Bearden

Brand Identity

Brand Identity for Central (Baptist Church of) Bearden

Client

Central Bearden is a Baptist church in Knoxville, Tennessee. They help people know Jesus Christ, grow as His disciples, and share God’s love with others in West Knoxville through missions, teaching, and worship.

Goal

Expand the church’s logo into a complete and recognizable brand identity. The brand identity will support Central Bearden’s efforts to establish trust and recognization in the community and reinforce that among their congregation. It also serves to differentiate them from other churches in the area.